Online, In-Store, or Both?
Every physical retailer eventually faces the online question. How to decide whether a website builds your shop or quietly competes with it.
A customer walks in, tries something on, and photographs the barcode to check the price online before deciding. It happens in nearly every independent shop now, and it's forced a question most retailers would rather not answer properly: should you be selling online too, and if so, how, without turning your own website into competition for your own shop. This Conversation is about making that decision deliberately instead of by accident.
This Sector Conversation is for Momentum members.
The full walk-through — What, Why, How, When, Who, then The Decision — plus the follow-on prompts to continue the Conversation with Veran, your Momentum AI.
$1 a day. Cancel anytime.