Momentum Conversation · Accommodation · № 04
Direct Bookings vs the OTAs
Every OTA booking pays a toll. How much dependence is sensible, and how to build a direct channel strong enough to actually shift the mix.
12 min read·Updated Aug 2026·The Clear Point Decision Framework
Log into your OTA extranet and the dashboard tells a reassuring story: bookings ticking over, calendar filling, reviews accumulating. Then the monthly statement lands and fifteen to twenty percent of every one of those nights has already left the building before you've even changed the sheets. This Conversation looks squarely at that toll, what it buys you, and how much of it you actually still need to be paying.
01What? — Understand the issue
02Why? — Understand why it matters
03How? — Explore practical approaches
04When? — Understand timing
05Who? — Identify the people involved
06The Decision
This Sector Conversation is for Momentum members.
The full walk-through — What, Why, How, When, Who, then The Decision — plus the follow-on prompts to continue the Conversation with Veran, your Momentum AI.
$1 a day. Cancel anytime.